Product Diversification in Industry

February 10, 2023

A special Study outline I. Introduction II. Definitions and types: 1-Definition and Meaning of product diversification 2- The different forms of product diversification (Concentric- Horizontal- Vertical diversification) III. Objectives and Goals 1- The Strategy for diversification 2- Goals and Motives of product diversification IV. Product Diversification in Kuwait industry: 1- The past Experience, Examples of success 2- The challenges and failures V. The potentials for diversification in Kuwait industry 1- The Studies for potential opportunities 2- Define market potential, set corporate strategy. 3- Implementation and approaches of potential opportunities VI. Conclusion

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Diversification, Industry, product

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