Select an article from a recent issue of one of the top four marketing journals (2010 or later). These journals, the Journal of Marketing, the Journal of

Select an article from a recent issue of one of the top four marketing journals (2010 or later). These journals, the Journal of Marketing, the Journal of Marketing Research, Marketing Science, and the

Select an article from a recent issue of one of the top four marketing journals (2010 or later).These journals, the Journal of Marketing, the Journal of Marketing Research, Marketing Science,and the Journal of Consumer Research, are available through the KU Library.Do not use articles from magazines such as Fortune, Business Week, The Wall Street Journal,etc.; only the 4 journals listed above are acceptable.Read the article and write a synopsis relating the article to a topic from your class and/or text.The synopsis should state directly the major hypothesis being investigated, the method used bythe researchers, and how the results supported or did not support the hypothesis. This shouldbe a 2 page, double-spaced, typed paper with 1 inch margins. One (1) paper = one (1) MarketingResearch Credit. You need to complete four (4) papers in order to receive full credit. All universityacademic responsibilities and disciplinary procedures applyI NEED 3 PAPERS (6 PAGES)

Share This Post

Email
WhatsApp
Facebook
Twitter
LinkedIn
Pinterest
Reddit

Order a Similar Paper and get 15% Discount on your First Order

Related Questions

View the following link:

View the following link: (1) What can Marketing Research tell you about Texas and its favorite candy for Halloween? (2) Does the research involve quantitative or qualitative research? Why? (3) Does the research involve primary data or secondary data research?  Why? ***NOTE:  YOU MUST COMPLETE ALL QUESTIONS TO RECEIVE FULL

Follow this link to complete this week’s

Follow this link to complete this week’s discussion: What did you learn about marketing from this article? Marketing research? What specific data collection techniques were described? Do the neuroscience studies conducted by Mars represent primary research or secondary research? How will this research inform decision-making by Mars? 

Follow this link to complete this week’s

Follow this link to complete this week’s discussion:  What did you learn about marketing from this article? What STP marketing strategies were discussed? In particular, what positioning strategy was illustrated by the Cleveland Indians’ proposed name change? Does the proposed change by the Cleveland Indians described in this article meet the criteria/conditions for repositioning a brand? 

Follow this link to complete this week’s discussion:

Follow this link to complete this week’s discussion: What did you learn about marketing from this article? What elements of the consumer decision-making process does the article discuss? What is meant by the “Two Americas”? Which subcultures do they represent? What motivations are driving the development of Zoom Towns and changes in housing preferences? In terms of

Follow this link to complete this week’s discussion:

Follow this link to complete this week’s discussion:   What did you learn about marketing from this article? Which element(s) of the marketing environment is discussed? In particular, what aspects of the legal/political environment are relevant in the situation faced by Home Depot? Which regulatory agency might be involved in Home Depot’s product recall?